This carrier is amazing and exactly what I was looking for. It hits the sweet spot between bulky carriers you wear and wraps you tie on yourself to hold baby. I knew I would never be good at the wraps that require about 7 steps to tie on and so I started with the baby k'tan carrier because I liked the idea of some kind of wrap. This is mostly because all the carriers I had seen looked suitable for hiking, were bulky, required multiple adjustment points, and were not simple or easy to put on for just wearing baby around the house. But I found that the baby k'tan didn't work great when my baby wanted to be held, but was not sleeping when he didn't have full head control yet. The only option in the k'tan for a baby without head control is to have the baby pressed against you. And when he was awake, he didn't want to be in that position. But I still needed something and stumbled upon this baby bjorn carrier and LOVE it! It is incredibly simple to put on and easy to adjust the size so my husband and I can switch off wearing it. My baby loves the soft feel of the frabric and the closeness he has to me, but his head is supported so he can have some movement and freedom without having to only be pressed against me. I like the option to face baby outward later on as well. I honestly would have paid even more for this. I think it is a good deal for baby bjorn. We also have the baby bjorn bouncer and absolutely love it, but it is pretty expensive. I've also worn baby in this carrier through the airport a few times and have gone on walks with him in the carrier. I highly recommend it and wish I had known about it sooner!